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MBA Graduate Business Analytics Capstone
WORK 601
The MBA Graduate Practicum Program (GPP) at University Canada West offers a unique Work-integrated Learning experience. In this program, employers have the opportunity to hire MBA students for roles that can be paid, unpaid, or stipend based. These positions require a student commitment of 12-24 hours per week, and require employers to provide mentorship throughout the process. For the Fall 2025 Term, which runs from September 29th to December 21st 2025, the program is set to place 8-10 students. Students develop a robust skill set in business analytics, including data mining, statistical analysis, and advanced data visualization. They gain expertise in predictive modeling, machine learning, and artificial intelligence, applying these tools to solve business challenges. Proficient in Python, R, SQL, and cloud computing technologies, they handle large datasets and implement scalable solutions. This capstone also emphasizes ethical data practices, preparing students to make responsible data-driven decisions. By integrating technical knowledge with business strategy, students are equipped to lead analytics projects that drive innovation and competitive advantage. Participating in the MBA GPP presents employers with the opportunity to tap into a talent pool of seasoned MBA students. Employers can benefit from the fresh perspectives and up-to-date academic knowledge these students bring to tackle complex business challenges. Application Process: Eva Peng (coordinator) will ask for a job description/project description to determine how closely it matches with the criteria for this level of MBA Placement. Project scope and details can be adjusted if necessary, and we ask you to carefully answer the screening questions. If your job/project description is a good fit for the program, students will be invited to apply to the Project on Riipen, between August 27th - September 20th. *** Please note that your Project might not receive applications*** Accept or decline the student's application within 5 days of receiving Begin work with the student starting September 29th at the latest and ending December 21st at the earliest. Depending on the nature of the Project, students may start work earlier or finish later, but they must be working on your Project for the duration of September 29th to December 21st. Upon completion of the Project, submit feedback on Riipen within 7 days Criteria for Project Acceptance to the MBA Capstone We prioritize organizations that are established and have been operating in North America for a minimum of three years. We prioritize organizations that have at least 3 full-time, permanent employees. We prioritize Projects that involve high-level decision-making, leadership, or strategic responsibilities. The Project should requires the application of MBA-acquired skills in business analysis related areas, including data mining, statistical analysis, and advanced data visualization, predictive modeling, machine learning, artificial intelligence, etc. The Project should NOT be primarily administrative, clerical, or sales-oriented without a strategic component, we are open to considering Projects that blend strategic and transactional tasks.
MBA Graduate Financial Management and Planning Capstone
WORK 601
The MBA Graduate Practicum Program (GPP) at University Canada West offers a unique Work-integrated Learning experience. In this program, employers have the opportunity to hire MBA students for roles that can be paid, unpaid, or stipend based. These positions require a student commitment of 12-24 hours per week, and require employers to provide mentorship throughout the process. For the Fall 2025 Term, which runs from September 29th to December 21st 2025, the program is set to place 8-10 students. Students are equipped with a comprehensive understanding of financial principles, capable of analyzing and managing investment portfolios, and adept in personal financial planning, including retirement strategies and understanding of taxation and risk.They gain expertise in the management of navigating regulatory frameworks and risk management practices, alongside a profound grasp of green and sustainable finance, focusing on Environmental, Social, and Governance (ESG) investment decisions. Participating in the MBA GPP presents employers with the opportunity to tap into a talent pool of seasoned MBA students. Employers can benefit from the fresh perspectives and up-to-date academic knowledge these students bring to tackle complex business challenges. Application Process: Eva Peng (coordinator) will ask for a job description/project description to determine how closely it matches with the criteria for this level of MBA Placement. Project scope and details can be adjusted if necessary, and we ask you to carefully answer the screening questions. If your job/project description is a good fit for the program, students will be invited to apply to the Project on Riipen, between August 27th - September 20th. *** Please note that your Project might not receive applications*** Accept or decline the student's application within 5 days of receiving Begin work with the student starting September 29th at the latest and ending December 21st at the earliest. Depending on the nature of the Project, students may start work earlier or finish later, but they must be working on your Project for the duration of September 29th to December 21st. Upon completion of the Project, submit feedback on Riipen within 7 days Criteria for Project Acceptance to the MBA Capstone We prioritize organizations that are established and have been operating in North America for a minimum of three years. We prioritize organizations that have at least 3 full-time, permanent employees. We prioritize Projects that involve high-level decision-making, leadership, or strategic responsibilities. The Project should requires the application of MBA-acquired skills in finance related areas, including financial planning, financial analytics, personal or business budget management, investment, etc. The Project should NOT be primarily administrative, clerical, or sales-oriented without a strategic component, we are open to considering Projects that blend strategic and transational tasks.
Marketing Plan & Market Research
MRKT 621
This experience empowers learners to apply strategic marketing skills in real-world scenarios, focusing on the practical application of marketing theories and strategies. Participants will analyze market environments and develop comprehensive marketing strategies, utilizing the four Ps of the marketing mix to create value for stakeholders. By engaging with industry projects, learners will apply their understanding of consumer behavior, branding, pricing, distribution, and promotion to deliver marketing solutions that are economically feasible, socially responsible, and environmentally sustainable.
Strategic Solutions in Business Management
MGMT 661
Looking to elevate your organization and bring it to the next level? Bring on graduate students from University Canada West to be your student-consultants to evaluate your organization's business strategy and to propose approaches to improve the firm's market position. Students will work on one main project over the semester, connecting with you as needed with virtual communication tools. The teams will apply their international and entrepreneurial knowledge as MBA students with critical analyses/strategies/design skills to develop ideas in your organization. The teams will complete an analysis, provide strategic recommendations and practical options, and recommend an action plan appropriate to your business situation in consultation with you. As a participating organization, you will provide a specific question, business issue/ challenge, or opportunity that will be the focus of the student team review.
Strategic Marketing Solutions
This experience is designed for a master's level marketing course focused on developing strategic marketing skills. Learners in this program are equipped with the ability to analyze market trends, develop comprehensive marketing strategies, and implement innovative marketing solutions. By applying their classroom knowledge, learners can assist companies in refining their marketing approaches, optimizing campaigns, and enhancing brand positioning. This collaboration offers companies fresh insights and actionable strategies to address specific marketing challenges.
Small Business Management (BUSI 660 - Section 08)
BUSI 660
Students will work with a small business (client) throughout the term and will do the following: 1. Organizational diagnosis 2. Project proposal 3. Revised proposal 4. Final project report and presentation How companies will benefit: This course (BUSI 660) is a capstone project/exit course for the UCW MBA students - meaning, the small business will get to work with the final term MBA students. Students already had diverse academic and professional experiences before joining the MBA program. Now, they are just one step (term) away from earning an MBA degree. It will be a great opportunity for the small business to work with the MBA students who will actively engage with and contribute to the small business from diagnosis of the problems/challenges to writing a proposal to executing a final project report and presentation. Similarly, students will also get valuable first-hand and real-world experiences by working with the small business.
Small Business Management (BUSI 660 - Section 05)
BUSI 660
Students will work with a small business (client) throughout the term and will do the following: 1. Organizational diagnosis 2. Project proposal 3. Revised proposal 4. Final project report and presentation How companies will benefit: This course (BUSI 660) is a capstone project/exit course for the UCW MBA students - meaning, the small business will get to work with the final term MBA students. Students already had diverse academic and professional experiences before joining the MBA program. Now, they are just one step (term) away from earning an MBA degree. It will be a great opportunity for the small business to work with the MBA students who will actively engage with and contribute to the small business from diagnosis of the problems/challenges to writing a proposal to executing a final project report and presentation. Similarly, students will also get valuable first-hand and real-world experiences by working with the small business.
Small Business Management (BUSI 660 - Section 05)
BUSI 660
Students will work with a small business (client) throughout the term (10-week term starting on April 14th) and will do the following: 1. Organizational diagnosis 2. Project proposal 3. Revised proposal 4. Final project report and presentation How companies will benefit: This course (BUSI 660) is a capstone project/exit course for the UCW MBA students - meaning, the small business will get to work with the final term MBA students. Students already had diverse academic and professional experiences before joining the MBA program. Now, they are just one step (term) away from earning an MBA degree. It will be a great opportunity for the small business to work with the MBA students who will actively engage with and contribute to the small business from diagnosis of the problems/challenges to writing a proposal to executing a final project report and presentation. Similarly, students will also get valuable first-hand and real-world experiences by working with the small business.
Strategic Solutions in Business Management
MGMT 661
Looking to elevate your organization and bring it to the next level? Bring on graduate students from University Canada West to be your student-consultants to evaluate your organization's business strategy and to propose approaches to improve the firm's market position. Students will work on one main project over the semester, connecting with you as needed with virtual communication tools. The teams will apply their international and entrepreneurial knowledge as MBA students with critical analyses/strategies/design skills to develop ideas in your organization. The teams will complete an analysis, provide strategic recommendations and practical options, and recommend an action plan appropriate to your business situation in consultation with you. As a participating organization, you will provide a specific question, business issue/ challenge, or opportunity that will be the focus of the student team review.
Sustainable Marketing Management MRKT 630
MRKT 630
This semester students working in groups of 4-6 will apply their knowledge in marketing to assist in solving a current marketing challenge related to sustainability issues. Students are focused specifically on businesses with sustainability efforts and mandates. This is an exciting opportunity to see if elements of sustainable marketing can be integrated (or further integrated) in your marketing endeavours.
Marketing Management MRKT 621.1 (OM)
MRKT 621
This semester students working in groups of 4-6 will apply their knowledge in marketing. The students' typical work includes: Identification of the marketing challenge SWOT analysis Targeting Positioning Segmentation Specific requests by employer Recommendations
Marketing Plan & Market Research
MRKT 621
This experience empowers learners to apply strategic marketing skills in real-world scenarios, focusing on the practical application of marketing theories and strategies. Participants will analyze market environments and develop comprehensive marketing strategies, utilizing the four Ps of the marketing mix to create value for stakeholders. By engaging with industry projects, learners will apply their understanding of consumer behavior, branding, pricing, distribution, and promotion to deliver marketing solutions that are economically feasible, socially responsible, and environmentally sustainable.
MBA Capstone Consulting Project Summer 2025
CAPS 602
These students come from various countries with several years work experience in different fields. From architecture and engineering to hotel and hospitality management, finance and insurance, international marketing and trade and HR. The projects will be completed mid-July through middle of September, 2025
AI Solutions for Business Growth
As part of their final capstone project, MBA students will collaborate with industry professionals to identify and implement AI-driven solutions tailored to specific small business unit challenges. Drawing on their advanced business and analytical training, students will assess your organizational needs, explore innovative AI strategies, and apply cutting-edge tools to boost competitiveness. This hands-on experience allows them to tackle real-world problems while helping your business stay ahead in a rapidly evolving market.
Social Media Strategy Development for Emerging Brands Summer 2025
MRKT 223
This experience is designed for learners in an introductory digital marketing course who are eager to apply their classroom knowledge to real-world scenarios. Participants will develop a comprehensive social media strategy tailored to the needs of emerging brands. Through this experience, learners will gain practical skills in audience analysis, content planning, and platform-specific tactics, enabling them to create impactful social media strategies that align with business goals.
Marketing Management Lab
MARK 621
In this immersive experience, small teams of learners will leverage their marketing acumen to tackle real-world challenges faced by your organization. Equipped with skills in marketing research, strategy formulation, and digital promotion, these learners are ready to craft strategic marketing plans or address specific marketing hurdles. By applying best practices in marketing, they aim to deliver actionable insights and innovative solutions that align with your business goals.
Digital Marketing Strategy Plan - (Summer 2025)
MRKT 623
This semester MBA-level students working in groups of 5-6 will apply their knowledge in digital marketing to help your organization develop a digital marketing campaign, develop a strategic digital marketing plan, or solve a current digital marketing challenge. Students explore proven practical examples of strategy selection, implementation, and management and how competitive advantage is created and leveraged over time and distance in the context of rapidly evolving technologies and practices.
Strategic Marketing Management (Summer 2025)
MRKT 621
Tap on UCW's MBA expertise this semester! Our dynamic teams of 5 to 6 students are poised to harness their marketing knowledge to drive your organization forward. Whether it's seizing a new opportunity, crafting a strategic marketing plan, or tackling a current challenge, our students are armed with cutting-edge research, innovative strategies, and digital marketing tools to deliver a comprehensive report and presentation.
Capstone Projects for MBA Students
CAPS602
This MBA Capstone experience is designed for students nearing the completion of their MBA program, equipped with skills in business development, marketing research, digital marketing, innovation, entrepreneurship, and digital transformation. Learners are prepared to apply their comprehensive knowledge to real-world projects, offering fresh perspectives and innovative solutions. This experience allows students to collaborate with industry professionals to tackle strategic business challenges, providing valuable insights and actionable strategies. Each student will be assigned to a single project for a 10 week duration, completing with a final presentation to the client. Two students may be assigned if there are two specific projects for a client.
Strategic Marketing Plan Development (SUMMER 2025) Section 36
MRKT 621-36
This semester students working in groups of 5-6 will apply their knowledge in marketing to help your organization seize a marketing opportunity, develop a strategic marketing plan, or solve a current marketing challenge. The students will use marketing research, strategy, digital promotional tools, and marketing best practices to create a report and presentation.
Strategic Marketing Plan Development (SUMMER 2025) Section 04
MRKT 621- 04
This semester students working in groups of 5-6 will apply their knowledge in marketing to help your organization seize a marketing opportunity, develop a strategic marketing plan, or solve a current marketing challenge. The students will use marketing research, strategy, digital promotional tools, and marketing best practices to create a report and presentation.
Digital Marketing Strategy Plan (SUMMER 2025)
MRKT 623 (SUMMER 2025)
This semester MBA-level students working in groups of 5 to 7 will apply their knowledge in digital marketing to help your organization develop a digital marketing campaign, develop a strategic digital marketing plan, or solve a current digital marketing challenge. Students explore proven practical examples of strategy selection, implementation, and management, and how competitive advantage is created and leveraged over time and distance in the context of rapidly evolving technologies and practice.
Strategic Management (Summer 2025.2)
MGMT 661
Looking to elevate your organization and bring it to the next level? Bring on graduate students from University Canada West to be your student-consultants to evaluate your organization's business strategy and to propose approaches to improve the firm's market position. Students will work on one main project over the semester, connecting with you as needed with virtual communication tools. The teams will apply their international and entrepreneurial knowledge as MBA students with critical analyses/strategies/design skills to develop ideas in your organization. The teams will complete an analysis, provide strategic recommendations and practical options, and recommend an action plan appropriate to your business situation in consultation with you. As a participating organization, you will provide a specific question, business issue/ challenge, or opportunity that will be the focus of the student team review.
Strategic Management (Summer 2025.1)
MGMT 661
Looking to elevate your organization and bring it to the next level? Bring on graduate students from University Canada West to be your student-consultants to evaluate your organization's business strategy and to propose approaches to improve the firm's market position. Students will work on one main project over the semester, connecting with you as needed with virtual communication tools. The teams will apply their international and entrepreneurial knowledge as MBA students with critical analyses/strategies/design skills to develop ideas in your organization. The teams will complete an analysis, provide strategic recommendations and practical options, and recommend an action plan appropriate to your business situation in consultation with you. As a participating organization, you will provide a specific question, business issue/ challenge, or opportunity that will be the focus of the student team review.
Enhancing Leadership and Creating Effective Teams
MGMT 601
Are you experiencing challenges or changes in your organization related to team structure, leadership or change management? Learners at University Canada West will applying strategic management tools, current management theories and rigorous analysis to provide you with a clear picture of your current state, and recommendations on how to achieve your desired state.
Strategic Marketing Plan
MRKT-621
This experience connects MBA students with industry professionals to develop comprehensive marketing strategies tailored to business needs. Learners will leverage their understanding of market dynamics, consumer behavior, and strategic planning to create actionable marketing plans. Students will deliver integrated marketing communication plans and performance evaluation frameworks by applying their knowledge of segmentation, targeting, positioning, and the marketing mix. This collaboration offers companies fresh insights and innovative approaches to enhance their market presence. We are seeking collaborations with businesses that: Currently have 5 or more employees on staff Are actively in business (not planning on launching) have an annual turnover of $800,000+ Ideally looking to offer internship, co-op, and employment opportunities after the Experience concludes
Strategic Business Solutions C2: Capstone Project Class 2
WORK 498
Our Bachelor of Commerce students in their final two terms are skilled in delivering actionable insights across various business areas. They are proficient in business process analysis, identifying and addressing challenges and opportunities within an organization. Applying academic theories and industry concepts, they develop practical solutions tailored to real-world business problems. Their expertise covers areas such as Project management, Strategic Management, Organizational structure and alike. When companies partner with our learners, they receive innovative and strategic business solutions. Our students will analyze your business to uncover strategical weaknesses and improvement opportunities in key areas like Project management, Strategic management and Organizational structure. They will also identify business opportunities and develop strategic plans to support your organization’s growth. Through effective team-based collaboration, our students work closely with employers and stakeholders to deliver project outcomes. Their work adheres to ethical and legal standards, ensuring all recommendations are responsible and compliant. In the end, companies gain valuable insights and solutions tailored to their specific needs.
Strategic Business Solutions C1: Capstone Project Class 1
WORK 498
Our Bachelor of Commerce students in their final two terms are skilled in delivering actionable insights across various business areas. They are proficient in business process analysis, identifying and addressing challenges and opportunities within an organization. Applying academic theories and industry concepts, they develop practical solutions tailored to real-world business problems. Their expertise covers areas such as Project management, Strategic Management, Organizational structure and alike. When companies partner with our learners, they receive innovative and strategic business solutions. Our students will analyze your business to uncover strategical weaknesses and improvement opportunities in key areas like Project management, Strategic management and Organizational structure. They will also identify business opportunities and develop strategic plans to support your organization’s growth. Through effective team-based collaboration, our students work closely with employers and stakeholders to deliver project outcomes. Their work adheres to ethical and legal standards, ensuring all recommendations are responsible and compliant. In the end, companies gain valuable insights and solutions tailored to their specific needs.
Talent Management Analysis for Organizational Enhancement
HRMT 622
Are you facing issues around effective employee engagement and feedback? Problems with team or interdepartmental communication? Opportunities around change management? Do you need to build a recruitment and selection plan? Develop a training program? This experience invites industry professionals to collaborate with a team of first-year Graduate MBA students specializing in Talent Management. The learners will apply their knowledge of organizational behavior and human resource management to analyze and enhance workplace implementations. Through this project, students will develop skills in strategic HR planning, team dynamics, and organizational culture, providing valuable insights and practical solutions to real-world challenges faced by companies. The overall goal is for students to identify best practices and link them to strategic goals and organizational problems within your organization.
Strategic HR Insights and Solutions
HRMT 623
This experience matches final-year MBA Graduate students specializing in HR Strategy with clients who would benefit from in depth analysis around an HR process. Students will collaborate with industry professionals over a 6-7 week period starting August 7th 2025, culminating September 18th 2025. Learners will apply their knowledge of HR metrics analysis, strategy development, and recruitment benchmarking to provide valuable insights to organizations. The focus is on aligning HR strategies with business objectives, enabling students to offer data-driven recommendations that enhance organizational effectiveness without direct implementation. Students will meet with you during the week of August 4th to align with you on what will be most impactful to your business, and to align on the work that they will undertake over the next 6-7 weeks. Students will meet with you during the week of August 18th-22nd 2025 to provide their initial findings and propose their direction/topic for the final deliverable, based on your business needs. Students will present you with a final report on the agreed upon topic, and present their findings and recommendations for future action during the week of September 15th to 19th.